BallislifeEast
The very first Classic
Theo Pinson and North Carolina’s finest take the floor.
YouTube 17.7K views
2014 / THE FILMS & THE FEELING6 PICKS FROM THE ARCHIVE
THE NIGHT,
ON REPEAT.
The plays. The people. The moments that travelled beyond the gym. Step back into the 2014 Classic.
24.1KCOMBINED VIEWS
ON 5 FEATURED YOUTUBE VIDEOSPublic counts checked October 2, 2026.
Video views, not unique people or total event reach.
ON 5 FEATURED YOUTUBE VIDEOSPublic counts checked October 2, 2026.
Video views, not unique people or total event reach.
A curated selection of available coverage. Films and posts belong to their credited creators. Some archival footage was uploaded after the event; those dates are noted on the cards.
2014 / The story behind it
From
that night.
The Classic began with Kanayo Obi-Rapu’s senior project: bring people together through basketball to remember his friend and teammate Josh Level. The inaugural game took place at Dudley High School in Greensboro.
Read the full recap
Theo Pinson headlined a group connected to Josh and to North Carolina basketball. The first highlight film and local coverage preserve the start of a tradition that would grow far beyond one evening.
Every edition that followed traces back to that first decision to keep a friend’s memory present in the game he loved.
Help make the next night possible.